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Spin Selling Is Dead! By Bernadette McClelland

10 September 2014 by jaqs@tsw

Bernadette McClelland Spin Selling Is Dead!

Let’s consider for a moment all the statistics floating around about buyers, and the knowledge they now have at their finger-tips about potential products. Anywhere from 48% to 79% of buyers… by Bernadette McClelland 

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