The Power of the Pivot: Why Adaptability is Essential for Marketers
Marketing today is not a “one size fits all” approach. There is not a singular formula for success… Your strategy incorporates many different factors: your customers, budget, resources, etc. But a wrench could be thrown into the mix at any point, forcing you to deviate from the plan. It’s how you react to those situations that determines your success… Being able to roll with the punches and pivot when necessary is essential. In fact, according to … by Michelle Voznyuk